"Message in a Bottle" was not only a romantic Kevin Costner movie, but once upon a time was a hopeful form of communication. Someone would have an epiphany or reflective moment that desperately needed to find its way to the target of their affection. A message in bottle was then thrown into the ocean hoping that fate will stir the bottle to its intended destination. Before telegraphs, telephones, and the internet, message in a bottle was the hope of connecting with someone outside of your reach, but are we still using a "message in a bottle" mentality in a technologically advanced society? The internet is just as vast as the sea because the possibility of destinations seem limitless. Today, "message in a bottle" has been upgraded to a Tumblr, Facebook Note, Blogger, Wordpress Blog or some form of electronic post. There has been instances of calls for help, cries for support, profound confessions, or enlightened reflections which may or may not be heard depending on the number of followers, friends, or search engine optimization that allow search engines to find you in this vast world wide web. Does the profoundness of the message correlate with its ability to be heard? Is Honeybooboo's preferences more profound than someone battling Cancer who is sharing their experiences in hopes of helping someone else because her medium to be heard is bigger? \u00a0As a matter of fact, I would argue the less profound it appears, there is wider appeal. As social workers when we exercise the "message in a bottle" mentality, we lessen our ability to help someone else. It requires those in need to find us in a sea of darkness instead of being that Beacon of Light. What can we do about it? Social Work Helper may not provide the be all solution for everyone, but it is my attempt at navigating the seas by offering a beacon. \u00a0As a Google news outlet with rss feeds placed in the top news aggregator mobile apps around the world, anyone can submit an original blog post or republish a blog post from their own blog to Social Work Helper to help expand their readership. How is this helpful to you? When you take your valuable time to share your dreams, triumphs, failures, and experiences that knowledge should reach as many people as possible in order to help advance someone else. If you are trying to develop your own magazine, than Social Work Helper may not be the right platform for you. However, if you primary goals are increasing your professional profile, increasing awareness on issues, and reaching as many people as possible, than publishing on this vehicle will help expand your reach. Work with me in creating a platform that \u00a0will better support professional or student development and relationships without having to randomly bump into each other on the world wide web.