Networking is probably the most important part of anyone’s career, and everyone, especially social workers and students, should be practicing proper networking habits. As social workers, we need to be leaders in our community and build successful relationships with various people, and it is important to connect with professionals in all sectors that can influence the social atmosphere.
Networking can help build relationships with potential employers, potential clients, potential business partners, and potential personal relationships. Personal relationships drive the way our society operates because we are a social society made up of social human beings. People are more likely to give jobs to people they like or do business with people they know.
Social work students and younger professionals really need to be out there networking to ensure your career development is an easy transition from school and you career develops successfully. We are also the next generation of leaders, and it is good to connect with the current leaders now to understand how we can one day be in those positions.
A few tips you should know about networking:
- Ask how their day is going before anything else. Don’t be that person that gets down to business right away. This is not a business meeting, and you will be known as that person in the community.
- Never talk about yourself unless addressed. This is hard, but don’t make it about yourself. People sometimes think about how they can respond to some rather than actually listening. Focus on listening and asking more questions. You will get to a point where you can talk about yourself, but wait until it comes.
- Always be respectful! Duh!
- Be sincere. People can tell if you are just talking to them for business purposes. At least pretend to like talking to them.
- Ask personal questions. Ask about their job, their responsibilities, and their lives. Unless, they are a spokesperson for their company, steer away from company or career specific questions.
- Only give your contact information if they ask. Don’t just give it right away or stick your business card in their face. If they ask for your contact information, they actually want to stay in touch. Ask for their card if you plan to stay in touch.
- If you attend the event with friends or coworkers, do not stick with them the whole night. You can meet more people and have more meaningful conversations if you do not have someone who knows you standing right next to you. They can be there for support, but also drag you down. Remember, one person is easier to approach the two or more.
- Be prepared. Have a business card ready and be prepared to talk and engage.
- If you plan to stay in touch, ask how. Email, phone, social media. Set up a plan.
- Have goals for the event. Goals help you stay motivated and push you to talk to people. If you don’t have a goal, then you may just stand in the corner eating the free snacks. A simple goal is meet three people you never met before, or meet someone who can connect you with an agency who can provide you a job. Keep it simple, but have some goals in mind.
- Never pull out your phone! It’s extremely rude, and should only be answered in emergencies. Everything else can wait.
- Also, you should wait for them to share with you before sharing photos of your pets or families
One of my former supervisors taught me this method to approach people at a networking or social event. This has been really helpful personally with building relationships with people you may not expect right away would be helpful. The important thing about networking is no matter who you meet, there can always be a benefit of knowing a person. This method uses the acronym FORM and helps you realize potential opportunities to connect with the person in multiple areas than just business.
Family & Personal Life. Ask about the person about themselves before you ask anything else. You are talking to a person, not just an employee of a business. Talk about where they are from, their family, their education, and anything else personal first. Take note, new parents love talking about their children! Also, asking people about their family the next time you see them shows you actually care about the person. Pets are another great way to connect, as well as hometown or cultural traditions. Try to build a connection with someone rather than force it.
Sample Questions:
· Where are you originally from?
· When do you move to the area?
· What are some of your favorite things to do around here?
· Where do you go to school if you did?
· Do you have family here? If so, do you mind me asking about them?
Occupation & Business. After the personal life questions, transition to work. Some people love talking about their job, and some people do not. Our society identifies people based on their occupation. It’s important to know what career someone has, but always remember not to solely associate that person with their work.
Sample Questions:
· What do you for a living?
· Do you like your job?
· What are the best components of your job?
· How long have you been doing it?
· How did you get into that career field?
· What was the best part of your education?
Recreation & Hobbies. People do more than just work. Ask what they like to do for fun. See if they are involved in clubs or associations. People have many interests outside of working, and you could meet someone who likes similar things as you. Also, this is another area to talk about with someone and connect with them in different ways.
Sample Questions:
· What do you like to do outside of work?
· What do you do for fun?
· Do you volunteer for any organizations or causes?
· Do you know of special interest groups or organizations in the area?
Mission & Message. After speaking for some time with a person, this is where you identify what your goal is with that person. Share information about your agency or your career goals. Try to connect with them for professional development opportunities. Identify and plan a way to stay in touch. This is usually the part where us fundraisers talk about the great work our organizations does, and how the person’s support with be helpful or to be involved in the organization. This is a great time because you have demonstrated you actually care about the person more than doing your job.
Sample questions:
· Do you know anyone who could help me?
· Do you have any ideas/advice for me?
· Is there anyone here than you know that I can meet?
· Could we meet for coffee/drinks?
· I would love to stay in touch. Which way is best to contact you?
I have followed this method in the last few months, and met incredible people in the local community. It is truly amazing to hear more about a person beyond their current job, and their personal community service goals. You can figure out many opportunities that person can help you, and how you can help them! Remember social workers should be doing the best we can to ameliorate our communities. The more relationships you build, the bigger your impact can be on the community. Connecting professionals from various sectors can help unite the community in a way to really make a difference in the community. We sometimes underestimate the power of relationship building on a professional level, and it is certainly a priority of social work to advance social justice causes and change the community for good. The more people we know, the more our impact can have.
Photo Credit: Courtesy of Eventbrite
This is an important topic, Jonathan! Thank you for writing it. What may sometimes be lost in our quest to do it “right” is the simplicity of being yourself. The challenge is to live authentically even in networking opportunities. You are not going to be successful in pretending, so drop the technique and be you. If you are not sure about you as a professional, don’t worry, it’s the same as you, but with a suit on. 🙂