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    It’s one thing to have hobbies and interests; parlaying them into a nonprofit organization is another leap entirely.

    Expansion is an easy concept to imagine but a difficult one for most of us to execute.

    In a hobby or interest group’s case, it’s tough to identify the right time to venture into nonprofit status. For molecular biologist Nina Dudnik, her epiphany started when she was studying rice in Ivory Coast. Conducting research in a developing country without enough equipment proved challenging, so after she began her Ph.D. program at Harvard University, she and a few fellow students collected extra supplies and equipment to send to labs in developing countries.

    From that effort sprang a nonprofit venture that eventually became Seeding Labs, a firm that trains scientist and provides equipment to developing nations. Dudnik’s idea sprouted from a cause she had personal experience in, and she quickly found a way to translate it to a broader scale.

    So how can an interest group widen its scope into a serious nonprofit? It starts with identifying the desired end goal and detailing the steps necessary to arrive there.

    What Giving Gets You

    When looking to invest more time and effort into a cause, going the nonprofit route makes sense. Nonprofits are highly credible entities that can exert social influences on broader audiences because a nonprofit donation elicits a stronger emotional response in the giver than spending money at a for-profit, even if the end result is the same.

    Nonprofits are also eligible for certain federal tax exemptions. Provided they agree to be audited, corporate income tax is waived, and that money can be reinvested into the organization. Additionally, state and federal governing bodies and some private groups also offer nonprofit tax credits for nonprofits, so even if a nonprofit owes some taxes, these credits give organizations other options to stretch their operating budgets.

    When homing in on a nonprofit cause, start with pinpointing a mission that’s the company’s sole focus. You’ll be fighting for a share of limited charitable giving, so don’t make your efforts more difficult by taking up a cause that another group has already embraced. Both the group and the cause itself would likely suffer.

    Next, make sure interest is sufficient and funding is locked in. Ensure that the resources and support for your initiative are in place and that your plan of action is clearly outlined. This will help convince potential donors you’re a good candidate for their contributions, which most people don’t give out easily. In the long term, nonprofits need business plans that minimize operating costs to ensure sustainable organizations. Getting your group to that next step isn’t easy, but the benefits are tangible.

    Make a Nonprofit Pivot

    If transitioning your group to a nonprofit seems like a good fit, these to-do items will help make the process as smooth as possible.

    1. Network as much as you can. Your nonprofit’s effect is only as strong as the people advocating for it. Make sure as many influential people know about it and talk it up as possible.

    Take an active approach to networking. If you attend an event such as an NGO conference, think of questions ahead of time and share your plans with your organization. Whenever possible, get feedback from people who are already well-established in your group’s field of interest to figure out the best course of action.

    2. Research regulations. Regulatory requirements may sound like a chore, but you’ll need to know how they work to understand the legal side of the transition to a nonprofit. Regulations are not only complex and different from state to state, but they’re also constantly changing.

    Even though you’re passionate about your group’s subject matter, consider taking a class at a local college to get the most up-to-date guidance on your specific situation and how to get any compliance issues squared away. Setting up your nonprofit only to find it doesn’t comply with certain legalities isn’t the best way to get it off the ground.

    3. Work with an accountant. Embrace the first lesson of nonprofits, and get ready to get lean. Utilize an accountant or financial advisor, and make sure that person has experience working with nonprofits.

    These professionals identify specific steps a nonprofit will need to take in order to best protect itself financially. For instance, not-for-profits should create a statement of financial position instead of a traditional balance statement, or a statement of activities detailing revenue and expenses instead of an income statement.

    Fundamentally, nonprofits are created to meet specific societal needs. If your group has the drive and resources to merit pursuing the advantages afforded to a nonprofit, take these steps to heart and take your cause to the next level.

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    Kevin Xu is the CEO of MEBO International, a California- and Beijing-based intellectual property management company specializing in applied health systems. He also leads Skingenix, which specializes in skin organ regeneration and the research and development of botanical drug products. Kevin is co-founder of the Human Heritage Project.

    Global

    What We Could Learn From The Sierra Club’s Self-Reckoning

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    The Sierra Club did something very difficult: it admitted it had a problem. The long-standing conservation organization released a statement acknowledging the prejudices of its founder and environmental icon, John Muir, along with its problematic beginnings and harmful impacts to Black people, Indigenous people, and people of color.

    In the wake of George Floyd’s killing and the ensuing protests, there has been reenergized conversation around reckoning with the past in order to create a better future. The Sierra Club’s honest acknowledgment of its origins and its commitment to transparent improvement should be a model for how institutions can recognize their past without invalidating the positive work they have done. A problem can only be fixed once it is acknowledged and deemed worthy of action. Our country should take note.

    The Sierra Club is one of the nation’s largest and most influential environmental organizations. Since its founding in 1892, the club has worked to preserve and create new public parks, lobbied for the adoption of renewable energy and the protection of clean water, campaigned against the use of coal, and promoted youth environmental education. It’s co-founder and first president, John Muir, inspired many with his writings and assisted in creating the movement that would become the National Park System, earning him the moniker “Father of the National Parks.”

    Despite his achievements, the organization recently issued a public apology for Muir’s harmful writings and beliefs. It noted his derogatory comments and characterizations of Black and Indigenous people that played on racist stereotypes, saying, “As the most iconic figure in Sierra Club history, Muir’s words and actions carry an especially heavy weight. They continue to hurt and alienate Indigenous people and people of color.”

    The Sierra Club screened out potential members based on race, limiting the historical environmental engagement of people of color. Beyond the club’s membership, Muir’s views and statements were emblematic of many of the early conservation movement’s problems. The very lands that were being protected had been taken by white settlers who drove out its indigenous populations. Muir’s ideal state of conservation seemed to be “the lone white man at one with nature.” This exclusionary view has had lasting effects, including a disproportionately low number of people of color visiting national parks, with 25% of Black and Hispanic people seeing national parks as unsafe.

    A founding father who inspired a movement spanning generations but begun on land only considered “free” once its indigenous populations were driven out. An icon whose prejudices ran counter to his overarching positive message, creating a vision he and his generation couldn’t, and frankly didn’t desire to, uphold. A monumental figure who moved the world in a positive direction, while not only excluding but damaging communities of color, creating systemic and generational harm. Sounds familiar.

    With its statement, the Sierra Club has already taken a larger step than many in the United States. A recent NBC News/Wall Street Journal poll shows that while 59% of Americans believe Black people face discrimination, only 44% believe that it is systemic and perpetuated by policy and institutions – throwing the burden of racism from our largest institution, our country, to a few “bad apples.”

    While there is a bit of optimism in this poll that shows 51% supporting the removal of confederate statues, an ABC/Washington Post poll finds that such support was not able to gain the majority. Their polling showed that only 43% of Americans supported removing statues honoring Confederate generals and 42% supported renaming military bases named after Confederate generals. Whichever poll one chooses to believe, the message is still that barely or less than half of Americans believe we should remove statues and names of the military leaders who fought to preserve the ownership and selling of humans.

    Admitting a problem is the first step to recovery. It is not saying that we are rotten to the core, have never done good, or are irredeemable, but it is acknowledging that we have done damage to ourselves and to those to whom we have a responsibility. Sometimes it takes an intervention, but it can go no further without self-acceptance. If we are to celebrate the glory of our beginnings, we must also recognize our horrors, and those horrors’ lasting effects. The Sierra Club has begun the work – we should too.

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    Mental Health

    Operation Surf Uses Surfing to Help Veterans

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    Photo Credit: ESPN

    Every day roughly twenty veterans commit suicide. It is estimated that 22% of all suicide deaths in the US are veterans. Former professional surfer Van Curaza wants to change that.

    Curaza originally founded the nonprofit Amazing Surf Adventures (ASA) as a way to help at-risk youth by getting them into the ocean and off the streets. He expanded ASA to help veterans overcome the challenges caused by war with surfing – a program dubbed Operation Surf.

    Operation Surf is a free program “that offers week-long adaptive surfing trips for wounded-veteran and active-duty military men and women.” They pair veterans “with their own individual surf instructor and develop a goal-based curriculum around their unique abilities. Operation Surf offers an environment of camaraderie and healing to its participants by giving them a shared experience in the water each day.”

    Curaza and Operation Surf are featured in the award-winning Netflix documentary “Resurface.” The film is about Marine Corps veteran Bobby Lane. Bobby was planning on committing suicide, but he wanted to check surfing off his bucket list first. He ended up participating in Operation Surf and it changed his life. Not only did Bobby decide he wanted to keep living, but he decided he wanted to work with Operation Surf to help other veterans.

    The first time I volunteered for Operation Surf I briefly met a young man named Tommy Counihan. He was learning how to kiteboard. With his long blonde hair and slender build, he looked more like a surf hippie than a veteran.

    In 2011, while on deployment in Afghanistan the armored vehicle Tommy was in drove over an IED. It exploded directly under Tommy’s feet. His right foot ended up needing to be amputated. But it was more than a physical injury, “I felt like when I made that decision that day to amputate my foot that I lost more than just a physical part of myself,” he said. “It plays tricks on your head. It brings you to a really dark place that’s almost impossible to get out of on your own. I remember the times when I would sit there by myself and contemplate whether or not I should commit suicide.”

    On the advice of his therapist, Tommy participated in Operation Surf. Even though Tommy had surfed when he was a teenager, he was skeptical that it would help him now. Then he caught his first wave, “I was just so ecstatic that I was able to stand up on that board because in that one instant I knew that everything that I thought I had lost was just something I was creating in my head. That I was going to be able to do it all. I just had to push myself to overcome these barriers that I placed in front of myself.” Tommy won the wounded warriors division at the Hawaii Adaptive Surfing Championship last year.

    Surfing can have a profound impact on veterans’ mental health. Dr. Russell Crawford, Air Force veteran and licensed therapist, conducted a research study on Operation Surf participants and found that surfing decreased PTSD symptoms by 36%, decreased depression by 47%, and increased self-efficacy by 68%.

    Surfing can help veterans overcome the challenges caused by war. It has given Bobby, Tommy, and hundreds of other veterans a new lease on life. You can show your support by volunteering or donating to Amazing Surf Adventures and Operation Surf by visiting their website.

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    Employment

    Why Efforts to Hire and Maintain the Best Staff Can Be Critical for Nonprofits

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    While a well-seasoned and dedicated staff can be a terrific resource for any business, hiring the right professional to fill a position can be an even more important concern for nonprofits. Lacking the funds and additional resources of their commercial counterparts and competitors can place many nonprofits at a distinct disadvantage. By addressing the issues and specific problems that those employed by a nonprofit are most likely to encounter, employers may be able to minimize turnover and transform their existing staff into their greatest asset. Drive, Dedication and Vision Professionals whose ambition only extends to themselves can a major liability for nonprofits. Without the need to build value for their shareholders, nonprofit organizations must rely on their staff to provide them with the vision and drive they need to be effective. Pairing workers who are dedicated to an idea that is greater than themselves with an organization able to provide them with the agency needed to make a difference can be of paramount importance, especially for nonprofits who have suffered from lackluster performance or that may have begun to stagnate. Generating Momentum and Inertia Internally

    Employees, workers and professional associates who are able to generate the momentum needed to enact real and lasting change are often the heart of any successful nonprofit. The conventional business models that are so often utilized by commercial businesses place often place the bulk of their focus on the mid and upper-level managers and supervisors who are tasked with creating and implementing new policies. Nonprofits stand to benefit by shifting their focus to the workers who do the actual heavy lifting and who take on the more mundane day to day tasks. Dedicated workers can provide their employers and organizations with the momentum and inertia they need in order to continue operating effectively.

    Going the Extra Mile Finding employees who are willing to go the extra mile can be a difficult proposition for any organization that lacks the funds and financial resources needed to provide a more competitive salary. Individuals who are committed to reaching loftier goals or unlocking their full professional for reasons that extend beyond mere financial reward are not a resource that nonprofits can afford to take lightly. A little extra effort is often the missing component when it comes to finding solutions to a stubborn problem or overcoming an obstacle that might otherwise end up limiting other opportunities and future success. Workers who are determined to keep their organization going and employers who need their employees to give it their all both need to understand the value of going the extra mile. Optimizing Existing Resources Having to make due with shortages of finances and other key resources is often a concern that is all too familiar to many nonprofit organizations. While boosting efficiency and finding ways to curb waste can help commercial organizations to enjoy greater profitability, such efforts are often essential for ensuring the very survival of a nonprofit. Whether it’s finding the best accounting software for nonprofits in order to ensure more accurate bookkeeping or identifying the ways in which financial resources may be best utilized, making the most of their existing resources is a concern that organizations would do well to prioritize. Long-term Success Begins During the Hiring Process A nonprofit is only as good as its employees and being able to identify the right fit or a good match often means a great deal. For employers, educating prospective employees and applicants regarding the nature of nonprofit work is often a smart move. Applicants, candidates and even unpaid volunteers who wish to see their organization succeed need to recognize that their passion, aspiration and drive can often be just as important as any skills or expertise they may bring to the table. Cultivating the right staff and making the most out of their existing employees can allow organizations to more easily overcome the obstacles created due to limited funds and resource scarcity.
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